There are six ways to improve the reach of a Facebook page:

Post high-quality content: Posting content that is engaging, informative, and visually appealing will help to keep your audience interested and engaged.

Use Facebook Insights: Facebook Insights is a powerful tool that can help you track your page’s performance, including post reach, engagement, and more. Use this data to understand what content resonates with your audience and adjust your strategy accordingly.

Utilize Facebook Live: Facebook Live is a great way to engage with your audience in real-time and increase your reach. Live videos are prioritized in the Facebook algorithm and can help you reach more people.

Collaborate with other pages: Collaborating with other pages in your industry or niche can help you reach new audiences and grow your following.

Boost your posts: Boosting your posts with Facebook Ads can help you reach a wider audience beyond your current followers. You can target specific demographics, interests, and behaviors to ensure that your content reaches the right people.

Engage with your audience: Respond to comments and messages promptly and encourage your followers to engage with your content by asking questions or creating polls.

By implementing these strategies, you can improve the reach of your Facebook page and engage with a larger audience.